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Smart marketing ideas and proven tactics to help educators attract, engage, and convert more student leads.
Conversions
The Psychology of Enrolment
Every education provider dreams of one thing: more student enrolments! But in a noisy, competitive landscape, standing out is harder than ever. Students are bombarded with options – courses, institutions, promises of “career-ready” outcomes and cutting ...
Education Marketing
Will AI Replace Student Lead Generation? What You Need To Know
Every industry is asking the same question: Will AI replace ...
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Featured
Students Have a ‘Buy Button’ in Their Brain. Learn to Turn it On!
Student acquisition is not, as some believe, an art but ...
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Featured
Attract Instant Student Curiosity With a Career Personality Quiz
Unlike static ads that talk at students, a personality quiz ...
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ConversionsEducation Marketing
Why Educators Lose Students At Conversion And How to Stop It
Every higher education marketer knows the frustration: hundreds of clicks or enquiries on your ads but only a small fraction ...
Lead GenerationPersonalisation
4 MyCareerMatch Recruit Personality Types Shaping Student Study Choices
The idea of measuring personality isn’t new – it dates back to the early Greeks. But only in recent decades ...
ConversionsEducation Marketing
The Lead Magnet That Never Gets Old: Why Quizzes Outperform Ads
At MyCareerMatch Recruit, we built our entire education marketing solution around one simple truth: students are deeply curious about themselves. ...
FeaturedLead Generation
Students Have a ‘Buy Button’ in Their Brain. Learn to Turn it On!
Student acquisition is not, as some believe, an art but behavioural science. Students buy in certain ways, react to certain ...
ConversionsEducation Marketing
Reawaken Dormant Leads: How to Turn Cold Databases into Hot!
Every education provider knows the frustration of cold leads – the students who once showed genuine interest but slipped away ...
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